12th man

In 2021 every month on the 12th, FANexperience will share a FANconcept. 
12 slides, 12 examples for 12 months long. Inspire yourself about the impact of sport on fans. 

You can also download the PDF-presentations; 
01. Show your skin – The official Club Tattoo Shop
02. Sing-A-Love – Sing the club song to share club love
03. First Time Fans – Never forget your first stadium experience
04. Beyond the game – The power of sports for charity
05. Our shirt – The ultimate kitlaunch
06. Baby FAN Boom – A new wave of FAN babies
07. Partners match – Enhancing matchday experience through commercial partnerships
08. Let’s get it started – The pre-match ceremonies in stadiums
09. Let’s go digital – About digital solutions to reach out to fans
10. Meet the players – Make players personal for all the fans
11. #Matchday – A matchday postercampaign turned into a FANexperience


11. #Matchday

10. Meet the players

09. Let’s go digital

08. Let’s get it started

07. Partners Match

06. Baby FAN Boom

05. Our shirt

04. April – Beyond the game

03. March – First Time Fans

02. February – Sing-A-Love

01. January – Show your skin